THE GEEK CENTRE OF EXCELLENCE

May 2, 2008

Dubious Advertising Choices: Mother’s Day Edition

Allen @ 8:52 am   |  Comments (3)
Filed under: Advertising

“Rock Your Mom this Mother’s Day”

— Subject line on e-mail marketing from Hallmark.com, 5/2/2008

3 Comments

1

Ewwwwww!

Comment by Mike — May 2, 2008 @ 9:06 am

 
2

I’m guessing the copywriter for this gem is over 50 years old and received a brief that specified a “hip, irreverent, incestuous” headline.

Comment by Allen — May 2, 2008 @ 10:58 am

 
3

Sounds like product manager copy to me.

They’re all motherfuckers.

Comment by Mike — May 3, 2008 @ 3:41 am

 

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A group effort by Allen, Ben and Mike